Cool Ad


For a few days I am in Tokyo, the home of the world’s coolest ads.
But this one for McDonald’s, which is airing in France, ranks really well.
— Steve Clemons


7 comments on “Cool Ad

  1. samuelburke says:

    i just heard on the O’Riley factor a critique of this commercial and
    boy was i amused.


  2. David says:

    That is the rub, isn’t it? I couldn’t face a McD meal here, but I can report that I had a filet-o-fish in Canada a number of years back that was excellent, not at all like the American filet-o-fish.
    Looks like I will get to travel to Switzerland and France Sud next year to spend time with a Swiss friend of 4 decades. Will definitely eat at a French McD (will sample their filet-o-fish) and will raise a toast-bite to you.


  3. WigWag says:

    Well, David, having now returned from lunch (Big Mac, medium fries, medium diet coke), I think I can report with complete confidence that McDonalds television commercials in France are better than their food in the United States.


  4. David says:

    Way, way cool ad.
    Can’t do Big Macs anymore. Lost the taste for them. But make at least one bite be for me, Wig.


  5. Paul Norheim says:

    10 or 20 years from now, I’m sure this be a natural part of
    American mainstream culture as well. In Norway, we are almost
    there – and believe me: puritanism and moralism is as deeply
    rooted in Norwegian culture as in America.
    I am more worried about anti-gay sentiments in cultures that are
    still largely determined by rural communities and old traditions –
    not only Muslim countries, but also a lot of places in Africa where
    hostile sentiments and irrational fear is enhanced by Pentecostal
    influences made in USA. Uganda is a recent and well known
    example; but there are many worrying signs in neighboring
    countries as well. You should have sent someone like Gore Vidal
    on a tour to Africa, for the sake of balance.


  6. Ben Rosengart says:

    I don’t like McDonald’s, or what they stand for … but this surely
    says something positive about mainstream French culture.


  7. WigWag says:

    What a great ad!
    Americans should be embarassed that McDonalds would never run it in our country.
    But good for McDonalds. I’m going to go out and have a Big Mac for lunch tomorrow.
    Thanks for sharing it.


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